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Christmas Catalogue

A festive Christmas catalogue for a jewellery shop.

Year
2022
Category
Graphic Design
Discipline
Editorial design
Client
Sahaphyr
01

Overview

A freelance project for Sahaphyr, a jewellery shop that wanted a Christmas catalogue for its products: the “Catalogue Pro de Noël”. Besides the products, the back cover presents the shop, its contact details and opening hours, and the people customers can call to order.

InDesign
02

Challenge

Fit all the products into the catalogue: there were more than 1,000 product images, so I had to organise them by category.

03

Direction

A festive red cover with pine branches, baubles, gold ribbons and a cheerful Santa; inside, light pages framed with fir branches, where products are grouped by category with their names, like the “Ambre Enfant” (amber for children) section.

04

Process

  1. 01

    Sorting

    More than 1,000 product images sorted and grouped by category, so that each page shows one family of products.

  2. 02

    Cover & back cover

    A festive front cover with the title and the shop's name, and a back cover with the contact people, phone number and ordering information.

  3. 03

    Product pages

    Each category gets its own page or spread, with a short introduction text and the products laid out with their names.

05

Deliverables

  • Cover & back cover01
  • Product pages02
  • Print catalogue03

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